Hainan to build national sports tourism pilot zone

Hainan issued a five-year plan on developing a national sports tourism pilot zone on Monday, in a bid to help turn the island province into a leading global tourist destination, according to the provincial government’s official website.

The plan, to be implemented between 2020 to 2025, said the pilot zone is expected to pioneer the development of the country’s sports tourism and cultivate a brand image by 2022.

Construction of the national sports tourism pilot zone should be completed by 2025, with successful experiences ready to be copied and promoted nationwide.

The State Council, China’s Cabinet, issued a plan on supporting all-around reform and opening-up in Hainan in October 2018, which encouraged the island to become a national sports tourism pilot zone.

Hainan is encouraged to utilise its unique and rich natural and cultural resources to build an integrated world-class sports tourism business model and environment, introduce world-famous sports tourism developers and their products to ensure sports tourism becomes a major player in boosting Hainan as an international tourism consumption center, according to the plan.

It said Hainan will introduce diversified international competition sports tourism products to build its own brand competition events that cover yacht sailing, golf, marathons, surfing, beach volleyball, boxing, chess and e-sports events.

Source: ecns.cn

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